Pam Lawhorne

May 17

How To Easily Create A Professional-Looking YouTube Video

How To Easily Create A Professional-Looking YouTube Video

Content is the foundation of the internet and a few years ago that meant writing content. It also meant articles, blog posts, reports, case studies and so on but today video content is growing. And as a business owner you can take advantage of this visual medium to grow your business. Of course the more professional your videos are the better your results! So to help you get started with creating a professional video here’s some things you need… Great Lighting The lighting in your ...

May 03

Why It’s Important To Optimize Your Title Tags

Why It’s Important To Optimize Your Title Tags

Out of everything you could do for your website in terms of on-page SEO, there’s nothing more important than the title tag. If your title tag isn’t properly written, you won’t get ranked. Even if you did get ranked, with a poor title tag you won’t get very much traffic. Here’s why the title tag is so important, as well as instructions on how to write an effective title tag. Why The Title Tag Is Important The title tag plays two main roles. First, it’s ...

Apr 28

Increase Your Traffic With Link Building

Increase Your Traffic With Link Building

Getting other websites to link to yours is perhaps the best way to increase the amount of traffic you receive over time. Not only will you gain more traffic when people click on those links and come to your site but as more websites link to yours the ranking of your website will improve on Google and other search engines (which will lead to additional traffic). Realize That It Takes Time It’s important to recognize that proper link building takes time – but this shouldn’t ...

Apr 26

Tips For Creating A Strong LinkedIn Profile

Tips For Creating A Strong LinkedIn Profile

If you are a business professional then you want to network with other like-minded professionals. One place where you can make that happen is LinkedIn. What Is LinkedIn? LinkedIn is the premier site on the Web for business professionals. Here you can find and network with others in your field as well as meet new people. You can also share business tips and techniques while offering some of your own to assist others. Make a strong online presence here to help grow your business. If ...

Apr 24

How To Add A Pinterest Button To Your Website

How To Add A Pinterest Button To Your Website

Pinterest is the latest social networking craze to take over the country. The concept behind Pinterest is to share photos and images. Users create boards with themes and categories and then “pin” images to their board. It’s a fun site for personal use and also a great way to build your business. As a business owner you can create a Pinterest account and use it to drive traffic build awareness and connect with potential customers. Once you have a Pinterest business profile it also makes ...