Here Are The Top Do’s And Don’ts Of What You Should Do When You Are On Twitter

The Do's & Don't On Twitter

Twitter is a useful tool for both personal and business needs. But if you are new to Twitter then it may be helpful to learn how to use it to your best advantage. So here are a few do's and don’ts to get you started. Twitter was revolutionary when it started. It’s a platform that uses short messages to communicate with others. It could be up-to-the-minute information about you or communication with clients and co-workers on projects and … [Read more...]

How An Event Can Be Used For Viral Marketing

viral-events

  When people talk about viral marketing they often overlook the power of events. Events can spread virally, just as a viral video can... don't think it's possible? Take Alcoholics Anonymous for example. It was started by one man who had a religious experience that helped him quit drinking. From there, the organization spread all over the world - one basement, cafe or conference room at a time. Yes, spreading an event takes longer … [Read more...]

3 Ways To Quickly Create Buzz For Your Small Business

Create Buzz For Your Business

Want to bring a lot of customers to your small business without spending big bucks on marketing? Well you can by creating buzz and instead of using money to create awareness, you use word of mouth to generate awareness. And guess what???? It doesn't have to cost you a dime! Ready to get started? Here are a few ways to create buzz for your small business. Way #1: Feature A Big Name Can you get a big name on an interview? Well if so … [Read more...]

5 Tips To Help You Write An Effective Online Press Release

Press Release

With the ability to instantly publish a press release online, the world of PR has changed. Press releases now have the power to both attract media attention and drive traffic. This change in accessibility has also changed how businesses write press releases. Here are a few tips to help you write effective online press releases. Tip # 1: Write An Attention-Grabbing Headline The headline of your press release has two jobs and it needs to be … [Read more...]

7 Quick And Creative Ways You Can Attract New Clients NOW!

7 Quick And Creative Ways You Can Attract New Clients NOW!

Do you have a business that was once growing but seems to be at a standstill now? If so then you probably want to find out how you can get your business going with new clients right? Well, we all know that clients are the backbone of any business and without them - well there's no money to be made! So to help you out here's seven quick and creative ways that will help you attract new clients right now! Quick & Creative Way # 1: … [Read more...]

Why It’s Important To Deal With A PR Crisis NOW

Why It's Important To Deal With A PR Crisis NOW - http://pamlawhorne.com/1ia

Business owners facing a PR crisis often wait until the last possible moment before dealing with the issue. Unfortunately, this can cause the business immeasurable amounts of damage - damage that's hard to measure, sometimes even years down the line. The right time to deal with a PR crisis is NOW, immediately. Why? You'll Have To Deal With It Anyway In general, a business cannot just let a PR nightmare run wild until it dies out. If … [Read more...]

3 Smart Ways To Market Your Brand Effectively

3 Smart Ways To Market Your Brand Effectively - http://pamlawhorne.com/ylr

How do you build a strong brand? How can you consciously construct how people think of you and your company, without having a corporate advertising budget? Here are a three smart ways to do it. Buy Advertising At 80% Off Advertising in your local radio or newspaper is just too expensive for the small business. Or is it? I use to advertise on the radio and in the newspapers all the time so I know there are some deals to be had... if you … [Read more...]

3 Key Ingredients To Building A Lasting Brand

standouto

Building a lasting brand does not take place over night. When building any brand there are always the same key ingredients involved. For example, there are certain brands that are ingrained in every consumer's mind: Coke, Colgate, Apple, Toyota, and Pampers just to name a few. Each of these brands were carefully designed with one thing in mind: to last. And as a smaller, non-public company - you can learn a lot from the branding … [Read more...]

Link Building Strategies That Work

Link-Building Strategies That Work - http://pamlawhorne.com/b04

Getting links back to your site is the number one most important factor to getting ranked well in the search engines. What are some link-building strategies that really work? Get On Twitter And Facebook! Though many of these links are no-follow links, the exposure will often get you in front of other people who will create permanent links to your site. Have a Facebook group or fan page. Also make sure the like button and the retweet button … [Read more...]

How To Write Successful Press Releases

How To Write Successful Press Releases - http://pamlawhorne.com/f3a

A press release serves many useful functions. It makes the news media aware of your business. If they are interested, you can end up gaining media exposure and your business will soar. Additionally, because press releases are now published online, you can also generate incoming links, awareness and even visitors and sales. It pays to learn how to write a successful press release so here are the steps you need to take! Step One – Make It … [Read more...]